Tony Robbins Fired Me—And It Was Traumatic
I'm Still Processing This Loss, but I Learned a Ton
I didn’t want to write this. I’ve avoided this topic for months.
But I realized people can benefit from hearing what happened.
So, I’ll hold my nose and tell you what I learned.
I’m a copywriter by trade, and I can tell you—landing Tony Robbins as a client is every copywriter’s dream. My friend, hired as my Copy Chief, once got a standing ovation at a seminar just because her name was announced.
That’s how much weight the brand carries.
And yeah, it inflated my ego.
One minute, I’d be on a Zoom call talking strategy, and the next, Tony would be on Fox News saying something I had written.
I’d write a line, forget about it, and the following week, my Copy Chief would casually say,
“Oh yeah, we used that for a billboard in Times Square.”
It was surreal.
The sheer scope of the work. The audience of 2 million people.
There’s something about operating at that level—it forces you to rise. I showed up determined to crush it, and I did. There’s no better way to silence self-doubt than proving you can han…
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