Tony Robbins Fired Me—And It Was Traumatic

I'm Still Processing This Loss, but I Learned a Ton

I didn’t want to write this. I’ve avoided this topic for months.

But I realized people can benefit from hearing what happened.

So, I’ll hold my nose and tell you what I learned.

I’m a copywriter by trade, and I can tell you—landing Tony Robbins as a client is every copywriter’s dream. My friend, hired as my Copy Chief, once got a standing ovation at a seminar just because her name was announced.

That’s how much weight the brand carries.

And yeah, it inflated my ego.

One minute, I’d be on a Zoom call talking strategy, and the next, Tony would be on Fox News saying something I had written.

I’d write a line, forget about it, and the following week, my Copy Chief would casually say,

“Oh yeah, we used that for a billboard in Times Square.”

It was surreal.

The sheer scope of the work. The audience of 2 million people.

There’s something about operating at that level—it forces you to rise. I showed up determined to crush it, and I did. There’s no better way to silence self-doubt than proving you can han…